Ad Networks

Push.House: Maximize Your ROI With This Push Ad Network

Last updated on July 10, 2023 by Mobidea Academy 14 min read

Push.House At A Glance

Push.House: Offers & Verticals

Ad types: In-Page Push Ads, Classic Push Notification Ads

Verticals: Casino, Dating, Utilities

Push.House: Payment & Investment

Cost Model: CPC

Minimum Deposit: $50

Payment Methods: Credit cards, Capitalist, USDT, Bitcoin, Paypal, WebMoney, Paxum

Push.House: Support

Personal Account Manager: No

Knowledgebase: It has an FAQ section within the dashboard.

Support Response Speed: Good

Support Rating: Good

Contact Methods: Ticket through the Support page, Skype and Telegram chat

Email: push.house.partner@gmail.com

Skype: PushHouse

Telegram: https://t.me/publisher_push_house

Ah, advertising, the backbone of capitalism. In the world of online marketing, traffic is king. And not just any traffic — direct traffic! Why, you ask? Well, not only do these channels have a specific and engaged audience, but they also offer a more direct and cost-effective approach to advertising.

And if you’re looking for a specialized network that knows how to reach users through push notifications, look no further than Push.House. It’s an ad network specializing in push ads, connecting advertisers with interested users who have opted-in to receive such notifications.

But is this traffic source everything that it is cut out to be? This Push House review will help you determine that, so let’s get started!

Key Takeaways

Push.House has a good subscriber base, offering traffic from direct sources and third-party suppliers amounting to 14 Billion impressions a day.
Has good quality traffic, especially those coming from in-house sources.
Requires a low minimum deposit of just $50.
Offers unique features for ad creatives, although you can only create one creative per campaign.

What is Push House?

Push.House is an innovative Ukraine-based push ad notification portal that has been giving advertisers their daily dose of push ads since 2018.

How do they do it?

Through their unique publishing arm, Partners.House, which accepts websites and direct publishers for subscriber collection and sells their push subscription ads in Push.House.

This company was one of the first ones to jump on the opportunity when push notification ads was launched almost five years ago. As such, it was able to build not just its collection of subscribers, but also its reputation.

Push.House Best Features

Learning what a network has to offer is a great way to evaluate whether it’s for you or not, so let’s discuss what Push.House has to give you.

Self-Service Platform

For advertisers who like to have control and love to be hands-on with their campaigns, a self-service platform is the perfect solution. Push House offers you the opportunity to make decisions and be in charge of your campaigns.

Even if you’re not a tech genius, you can easily navigate the user-friendly dashboard.

As a result, setting up your campaigns is a seamless process that can be done quickly. You don’t have to rely on a third-party manager or wait for long periods of time to make changes to your ad campaign.

Network Volume

The push notification advertising network delivers immense push ads volume coming from both direct publishers and external partner sources (which they call Feed). With more than 525 million active subscribers, there are enough audiences to promote to.

When combining direct publishers and feeds, Push.House averages more than 415 million clicks on Mobile and 9 million clicks on Desktop on a daily basis. This covers both classic push notifications and in-page notifications. This comes from an estimated 14 billion impressions.

You can show ads to 180 countries worldwide. However, based on their Network Volume page, less than a hundred countries have enough volume for you to work with. We’re talking at least a thousand clicks per day.

The other countries in their list have less than a thousand clicks for both desktop and mobile.

But when it comes to traffic performance, Push.House is known for providing high-quality traffic from its direct publishers.

Audience Creation

Imagine you’re creating a new ad campaign, you have your coffee ready and you’re ready to work, but as soon as you start, you realize that you have to copy and paste the same sources that you’ve used before. This feeling is all too familiar for anyone who’s spent any time creating campaigns while using a predetermined source list.

Luckily, Push.House has a solution to this problem. With their audience creation feature, you can create a whitelist or a blacklist and use them in any campaign. You can also easily combine those lists with just a single click.

No more copy-pasting — just simple audience list creation that can be re-used and edited anytime.

Retargeting

For those of us who use funnels to convert audiences for our affiliate offers, retargeting allows us to keep our offer in front of potential customers who have previously shown interest. This ultimately increases our chances of making a sale or conversion.

Push.House offers easy retargeting of audiences for less ad spend and better ROI. The steps to using this feature are simple and can be done through the Audiences page.

How to Start Advertising with Push.House

With Push.House, it’s easy to get started and there are no fancy requirements to fulfill. Your first job is to get signed up and you’ll be approved in no time.

Head over to the website and keep your eagle eye out for the “Sign Up” button — it’s waiting for you at the top of the page. Give yourself a minute to fill out the registration form with your essential details.

Verification is an essential step in the Push.House registration process, so check your inbox for the verification email. Click the link inside to finish setting up your account.

Getting to Know the Dashboard

Now that you have an account, let’s have a quick rundown on Push.House’s dashboard.

Everything you need can be seen on the menu on the left pane.

If you already have campaigns running, you will find a quick summary of your campaigns at the very top of the Main Panel. You’ll see the number of pushes (push ads impressions), clicks, CTR, and ad spend. Your top campaigns will also be displayed here.

The Top 10 Active list shows the most competitive countries, while The Top 10 Perspective list shows the least competitive ones.

Network Volume

The next page to visit is the Network Volume, which details how many clicks the push notification advertising network has received the previous day. The volume between Classic Push and In-Page Push Ads is separated by a click of a button.

The amount of traffic shown here includes both in-house traffic and feeds combined. Not only that, but it also shows the minimum, average, and highest bids per country per device.

This is a great starting point for when you are about to create a campaign in Push.House.

Statistics

This is the reports page where you can view the performance of your Push.House campaigns.

The columns comprise the following:

Sorting element – Anything you choose to sort the reports by: Months, Days, Hours, Format,
Countries, Platforms, Browsers, SID, Feeds, Devices
Shows – number of impressions
Clicks
Average price
Expenses

You can also filter reports based on:

date range
format
country
operating system
devices
browser
campaign
source (push house direct or feeds)

Tracking

Push.House can easily integrate with any of the top tracking systems out there through S2S tracking.

Just select the tracker you are using, copy the postback link, and add it to your tracker. Of course, a custom option is also available.

If you want to test if conversions are really monitored by your tracker and fired to Push.House, you can use this page to test conversions.

Finance

Adding funds is easy-peasy-lemon-squeezy. Just head over to the finance tab in the menu, and choose from any of the following options:

Credit cards
Capitalist
USDT
Bitcoin
PayPal
WebMoney
Paxum

Push.House minimum deposit is $50.

Don’t forget to use Mobidea Academy’s exclusive Push House coupon to get a 10% bonus on your first deposit.

Audience

This section is where you can create whitelists or blacklists for repeat use in your campaigns.

To be able to create this, you would need either the IP range or the subscription ID.

With the former, you just need IP data; for the latter, you would first need to run a campaign in Push.House to identify subscription IDs you want to add to the list.

Other Subsections

The other sections in the dashboard of this push ad network are Support, Bonuses, Rules, and FAQ.

For assistance, you can leave a ticket on the Support page or you can send a message to the support team through Telegram.

If you need guidance on setting up a campaign and other account-related stuff, you can check out the FAQ section.

The Bonuses section shows a list of other tools necessary to help you succeed with affiliate marketing, including trackers and spy tools, complete with promo codes.

Creating a Campaign

Now that we’re familiar with navigating Push.House’s dashboard, let’s get down to creating a campaign. Head over to the campaigns page and select Create Campaign.

The process is straightforward.

First, name your campaign and choose the Category (required). Your choices for the category include:

Dating
Finance
Nutra
Antivirus
Sweepstakes
Betting
Gambling
Crypto
Apps
Other

Next, choose the ad format. The ad formats available are Push Notification and In-Page Push Notification.

When adding your target page (target URL), you can use any of the following macros to make sure your tracker is able to capture the necessary data:

{click_id} – Click ID
{site} – Traffic Source ID
{camp} – Ad ID
{pdpid} – Subscriber ID
{price} – Cost per click
{feed} – Feed
{country} – Country
{city} – City
{os} – OS
{browser} – Browser
{format} – Ad format
{lang} – Browser language

Next is the traffic source — whether you want to receive traffic from just Push.House’s direct publishers or from the Feed, too. Take note that if you intend to run Feed, the account must have at least a $70 balance ($200 if running in India).

You have the option to choose specific feeds or place unique bids for each.

If you want just high-quality traffic, we suggest working with Push.House’s traffic alone and then scaling with Feeds later on.

The next step is to add the target country. Once you’ve chosen this, you can input your bid. Underneath the CPC bidding field are the recommended bid and the highest bid of your competitors for your selected location.

Based on your chosen country, a graph of available traffic as well as an estimate of the traffic you will get based on the bid will be shown to you. You can use this to think about the bid you want to place.

Once you’ve added your bid, you can go ahead and complete your targeting settings for the following:

city (if necessary)
audience (if you already have one)
device
subscription age (how long since users subscribed)
Android OS version
browser language
browser

Next is the finance part, where you indicate the total campaign budget (if any) or daily budget (of at least $10). If you want to limit the clicks, you can also do that.

If you want to do dayparting, it can be done on this page, too.

Now once this is done, you can start creating your ad. This is one of the best things about Push.House, as you have more options for how your push notification ad looks.

First among the unique features is the badge, which is an icon that appears at the very top of the notification (together with the browser name and the publisher site’s domain name).

Your options for badges include Attention, Bell, Badge, Chatting, and more.

Another unique feature is being able to identify whether the ad is meant for audiences 18+ or not. This not only filters out unnecessary audiences but also ensures your ad remains compliant.

Next is the option to add text to your buttons. If you enable this, you must add labels to two buttons, each with a maximum of 10 characters.

Don’t forget to add the title, description, and the standard two types of images. And you’re done!

You can now submit the campaign and wait for moderation, which typically takes about 20 to 50 minutes, though it can take up to a whole day.

The only downside here is that you can only upload one ad creative per campaign, which can be a bummer if you want to split-test creatives from the same traffic and pause specific sources based on combined performance.

Push.House Pros and Cons for Advertisers

Push.House has its fair share of pros and cons that are worth considering before delving into the advertising domain with them.

Pros

Has a simple and easy-to-use interface
Good targeting options
Provides huge traffic volume, combining feeds and direct traffic.
Low minimum deposit
Unique ad creative options including badges, text buttons, and tagging creative as 18+.

Cons

Only one creative per campaign.
Can’t pause sources or sites on the statistics page; you would have to copy the ID and manually add them to your blacklist.
The Network Volume shows the number of clicks the previous day, not the overall impressions volume they offer. For better evaluation, they should show both

If you use clicks as a reference, you will find that less than a hundred countries have enough traffic to work with, while other countries show less than a thousand clicks daily.

This can be confusing because this data relies on advertisers running campaigns in specific countries. No clicks in your target country doesn’t mean there is no traffic for that country, it’s just that no one ran ads for it the previous day.

How to Earn Money as a Publisher with Push.House

While Push.House does not accept publishers, you can still sell them your traffic (or more appropriately, user subscriptions to your website), by signing up with Partners House, Push House’s publishing arm.

We will not be discussing how to use this platform in this Push House review though.

Push.House Verdict

Should you work with this ad network? Yes, you should.

Push.House is one of the first push ad networks out there, and with their knowledge of this ad format comes better features, better quality, and more push traffic volume.

And don’t forget — Mobidea Academy’s unique promo code gets you a 10% bonus on your first deposit on Push.House, so sign up today!

Get Started with Push.House Today!

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