Clickadu Review: A Comprehensive Analysis

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Clickadu At A Glance

Clickadu: Offers & Verticals

Ad types: Popunder Ads, Banner Ads, In-Page Push ads, Push Notification Ads, Instant Text Messages, Pre-roll Video Ads, SKIM Links

Verticals: Tools & Utilities, Delivery Apps, VPNs, iGaming, mVAS and mobile content, Push subscriptions, Socials and Entertainment, Dating, Finance, E-commerce,

Health and Nutra, Sweepstakes

Clickadu: Payment & Investment

Cost Model: CPC, CPM, SmartCPM, and SmartCPA

Minimum Deposit: $100

Payment Methods: Bank Card (Visa, Mastercard), Wire Transfer, WebMoney, Paxum, PayPal

Clickadu: Support

Personal Account Manager: Yes

Knowledgebase: It has an FAQ and Support section with useful guides.

Support Response Speed: Excellent

Support Rating: Excellent. Clickadu’s support team provides detailed and concrete answers and helpful information.

Contact Methods: Live chat, Contact Form, Skype

Contact:

  • Skype – live:.cid.da8b20e81892b3b8 or live:.cid.bf79e1f1f60126d4
  • Telegram – @clickadu
  • Email – ssp.support@clickadu.com

Advertising networks are a popular way for brands and media buyers to reach new audiences and promote their products and offers. They provide advertisers with a wide range of options for targeting their ads, and they furnish publishers with an easy way to earn revenue from their websites. And that’s exactly what Clickadu hopes to achieve.

However, working with advertising networks can be complex, and it is important to understand how they operate before entering into any agreements. In this Clickadu review, we’ll help you evaluate whether or not this ad network can help you achieve your goals — whether as an advertiser or as a publisher.

Key Takeaways:

  • Clickadu is a premium advertising network that boasts of having 5.8 billion ad impressions per day, which lead to an average of 3.6 million conversions.
  • It has numerous ad formats for 360-degree ad coverage. This includes fan favorites — pop ads, banner ads, and push notification ads.
  • Provides SmartCPA and SmartCPM bidding for easier optimization and better ROAS.
  • Prides itself on having a fast campaign approval process so media buyers don’t have to wait long to get their campaigns up and running, wherever they are around the world.

What is Clickadu?

Clickadu is a premium ad network that offers both desktop and mobile advertising solutions. The company was founded in 2014 and is headquartered in Prague.

The company has a network of over 3,300 active publishers, reaching 5.8 billion impressions per day. Publishers can customize their ad placements to maximize revenue, while advertisers can choose from a variety of ad formats, including banners, pop-under ads, and video ads.

Clickadu also provides a real-time bidding (RTB) platform for advertisers, allowing them to bid on ad space instantaneously. In essence, it is a leading provider of online advertising services and has a strong reputation in the industry.

Clickadu Best Features

In this Clickadu review, we’ll focus on the features that set it apart from other ad networks. Let’s talk about what these are:

Easy-to-Use Self-Service Platform

If you’re looking for a self-service platform that’s easy to use, you can’t go wrong with Clickadu. This ad network is designed to be user-friendly, so you can get started right away without any hassle.

With Clickadu, you can create and manage your ads, track your results, and optimize your campaigns for better performance without the need to discuss everything with an intermediary.
Clickadu

Fast Campaign Moderation

Clickadu takes ad moderation seriously. That’s why its team of seasoned professionals works around the clock to ensure that all of its advertisers’ campaigns are up to snuff.

They strive to review and approve ads as quickly as possible. However, they also know that quality is more important than quantity. So while they’re always working to turn ads around quickly, the company would never sacrifice accuracy or thoroughness.

The company’s goal is to provide both its advertisers and publishers with the best possible service so they make sure your ads can run immediately as intended.

360-degree Ad Coverage with its Diverse Ad Formats

Clickadu is a multi-format advertising network that offers 360-degree ad coverage with a wide range of ad formats. These are:

Banner Ads

Banner ads are a popular type of online ad. They are static images or animations that typically occupy a horizontal strip at the top or bottom of a web page or a rectangular space on the sidebar or mobile sections.

Clickadu offers two banner ad sizes: 300 by 250 pixels and 300 by 100 pixels.

Because of the high rate of misclicks for banners, Clickadu offers a misclicking protection feature so that you won’t have to pay for clicks that were not intended.

Three business models are available for banner ads: CPC, CPM, and SmartCPM.

Popunder Ads

Popunder ads are similar to banner ads, but they appear in a new browser window that opens behind the active one. Pounder ads are full-page ads designed to grab attention and drive results.

You can bid on pop ads via CPM, SmartCPM, and SmartCPA models.

Push Notifications

Push notifications are short messages that can be sent to a user’s desktop or mobile device, even when they’re not actively using your app or website.

They are an effective way to re-engage with your audience and drive conversions. You can buy these on CPM, CPC, SmartCPM, and SmartCPA basis.

In-page Push Notifications

In-page push notifications are similar to standard push notifications, but they appear as a small box within the web page itself.

This type of notification is less obtrusive than popups or interstitials and can be highly effective in driving conversions. The pricing model for this type of ad is similar to that of the classic push notification ad.

Its advantage over regular push ads is its ability to appear on all devices and platforms.

Instant Text Message

This ad type, also known as Mobile Push Ad, is not as typical as popunders and banner ads. They are, however, more effective as they have a higher CTR.

An instant text message ad is shown when the user browses a publishing website. It appears at the front of the page, blocking the content behind it. Unlike interstitials, though, it does not blur the main content of the page.

Clickadu

The native mobile dialog window contains a headline, a few lines of text, and two buttons (cancel and OK). It is a mobile-only ad type that is compatible with all mobile devices.

They can be bought at CPM, CPC, and SmartCPA business models.

Pre-Roll Video Ads

This is a type of promotional video ad that appears before the main video content. It is usually between 5 and 30 seconds long and is available on both desktop and mobile devices.

The pricing model for this ad type is CPM, CPC, and SmartCPA, with eCPM starting at $0.30.

SKIM Links

SKIM links are a type of native ad. They are short links that are integrated into the content of a web page. The link can be added to any element of a page—an image, a text, a button, and so on. When a user clicks on a SKIM link, they are redirected to an advertiser’s landing page.

This ad format is effective in driving traffic to your website or landing page. Its pricing models include CPM and SmartCPM only.

SmartCPA and SmartCPM

Clickadu’s SmartCPA is the perfect way to ensure you only pay for conversions. The SMART algorithm tests campaign performance on a CPM basis to ensure you’re getting the most bang for your buck.

It then evaluates and picks zones with the appropriate Conversion Rate to collect a blacklist or a whitelist for your ad campaign. This ensures that your campaign reaches its full potential and that you only pay for conversions that actually happen.

SmartCPM, on the other hand, is a second-price auction system wherein an advertiser that bids the highest will be given the first impression at the price of the second bid. This utilizes the RTB process and takes into consideration the highest CPM bid set by the advertiser.

Fraud Detection and Prevention Tools

Clickadu ad network is committed to providing high-quality traffic to its advertisers. To do this, they employ a variety of fraud detection and prevention tools.

Its machine learning-based algorithm filters out poor-quality traffic, so advertisers can be confident that the traffic they’re receiving is of the highest grade.

They also manually review all traffic sources to ensure they meet the platform’s strict standards. If they find that a source is not up to par, they’ll remove it from the network. In addition, they regularly monitor campaigns for suspicious activity and take immediate action if they detect any fraudulent activity.

Immense Traffic Volume with Worldwide Coverage

One of the key features of Clickadu is its immense traffic volume. The company has a global network of over four billion ad impressions per day, making it one of the largest ad platforms in the digital advertising arena.

This gives advertisers the ability to reach a huge audience with their ads and generate significant revenue from their traffic. In addition to its large traffic volume, Clickadu also offers superb coverage, with ads appearing in over 240 countries and territories around the world.

The ad network’s top countries based on traffic include India, Vietnam, Brazil, Indonesia, and the USA.

If you’d like to see how much traffic the network has based on clicks or impressions, ad format, country, and platform (mobile or desktop), you can use the Traffic Inventory. You can find this inside the advertiser dashboard.

Clickadu

Clickadu‘s traffic performs well on the following verticals:

  • Tools & Utilities
  • Delivery Apps
  • VPNs
  • iGaming
  • mVAS and mobile content
  • Push subscriptions
  • Socials and Entertainment
  • Dating
  • Finance
  • E-commerce
  • Health and Nutra
  • Sweepstakes

These are some of the top trending affiliate niches today.

Responsive Support Team

Clickadu has a responsive support team that is available 24/7 to answer any questions you may have. Its support team is knowledgeable and can help you with any issues, especially when it comes to using the self-service platform.

There is a live chat option within the dashboard, but you can also reach out to the support team via Skype, Telegram, and email.

All-in-all, Clickadu is a powerful advertising platform that offers a wide range of features to help you reach your target audience. With so many features and options, Clickadu is an ideal choice for anyone looking to get the most out of their online advertising campaigns

How to Start Advertising with Clickadu

If the features mentioned above got you excited, then it’s time we start discussing how to advertise with Clickadu.

Step 1. Create a Clickadu Advertiser Account

As always, you would need to create an account first.

Clickadu

Unlike other ad networks that have minimal requirements for advertisers, Clickadu verifies the user first before allowing them to advertise.

This is because Clickadu adheres to strict KYC (know your customer) guidelines, which require them to confirm the identity, suitability, and risks that go with accepting a specific advertiser.

Its team reaches out to potential advertisers through the provided messenger contact information (Skype or Telegram) and double-checks the name and exact address of the user. They may also request documentary proof such as IDs and business records. Approval usually takes less than a business day.

Step 2. Top-up Your Account

Once approved, you can head over to your dashboard to add funds. Being a self-service platform, you would have to create and manage campaigns on your own. To get the ads running, your account must be pre-funded with at least $100.

Here’s a sweet deal for you — use Mobidea’s exclusive coupon code for Clickadu, and you’ll get a 10% top-up bonus! Click here to get your coupon code.

The various payment options are the following:

  • bank cards
  • PayPal
  • WebMoney
  • Paxum
  • wire transfer

Each payment option has its own transaction fees, which are automatically calculated. Make sure you take note of these if you want to add an exact amount to your account.

Funds are available immediately after the transaction has been confirmed, except for wire transfers, which normally take between two and five days.

Step 3. Create your first campaign

Now let’s get to creating!

Click on the Create Campaign button placed prominently at the top of the dashboard.

General Campaign Settings

On the first tab of the campaign creation page, you’ll need to type the campaign name and then choose your ad format. There are six of them listed on the dropdown since the InPage push, and classic push notifications are lumped together.

Clickadu

Then select the vertical of your promotion. If you are running a Smartlink or if you simply can’t find a suitable vertical, you can leave it at Default.

Clickadu

Once done, you can add the creatives for your campaign. All ad types save for one allow only a single ad creative per campaign. Banner ads accept up to five creatives per campaign.

Pricing Settings

The pricing tab on Clickadu is where you can choose the pricing model for your campaign. There are four models to choose from (CPC, CPM, SmartCPM, and SmartCPA), but only the ones applicable to your ad format will appear.

This is also where you set the target country and your bid. If you will be promoting to multiple geos, you can set a bid for each location by clicking on the Add Another Rate button.

Clickadu

You can also set the frequency cap and the campaign budget on this tab.

If you will be using CPC or SmartCPA, you will be required to add a test budget. The minimum test budget is $5 for CPC campaigns and $10 for SmartCPA campaigns.

Targeting Settings

To make sure you reach the right people with your ads, you should fully utilize Clickadu’s targeting settings.

Clickadu

You can target by connection type, operating system, device, browsers, ISP, and more. This is also the place to narrow your campaign down to specific states and cities if needed.

Zones and Additional Settings

Finally, the last tab is where you can filter sites, zones, and even IPs. If you already have a whitelist or blacklist, you can add them here.

Clickadu

From here, you can click on the Start Campaign button on the right pane (or Save as Draft if you are not yet ready to launch it).

However, before a campaign is activated, it will first be sent to the moderation team. This process usually takes from 10 minutes up to two hours. During this time, Clickadu’s team will review the campaign to make sure it meets its advertising guidelines.

Once it has been approved, the campaign will start running.

Additional Step: Set up Conversion Tracking

As the name suggests, conversion tracking is all about tracking conversions. In the context of online advertising, a conversion occurs when a user clicks on an ad and then takes a desired action, such as making a purchase or signing up for a raffle.

Conversion tracking allows advertisers to see which of their ads are generating leads and sales, and it also provides valuable data that can be used to improve ad campaigns.

In Clickadu, conversion tracking is necessary for the platform’s algorithm to learn about a campaign and improve it automatically, especially when running CPA and SmartCPA campaigns.

Clickadu

Setting up conversion tracking in this ad network is relatively simple; all you need to do is go to the Tracking page, then choose the affiliate tracking system you are using.

Next, copy the postback URL provided, then add it to your tracking system (or affiliate network if you don’t use a tracker).

And that’s it! Clickadu will be able to monitor your conversions from here on end.

How to Earn Money from Clickadu

Clickadu is a self-serve ad platform that offers website publishers an easy way to make money by displaying advertising on their sites. Clickadu offers a variety of ad types, including banner ads, pop-ups, push ads, and more.

While Clickadu is not the highest-paying ad network out there, it is one of the easiest to use and provides a steady stream of income for many website owners. If you’re looking for a way to monetize your website, Clickadu is definitely worth considering.

Getting Started as a Publisher

To get started, here are the steps you should follow:

The first step is to sign up for a Clickadu account. You can do this by going to their website and clicking on the “Register” button at the top of the page. Choose “Publisher” on the next page.

Clickadu

Clickadu is as strict with its publisher acceptance process as it is with advertisers, maybe even more so.

However, you will greatly benefit from the multiple ad types that you can promote on your website and earn from. It also has a few Google-friendly advertising formats, such as push notifications and instant text messages.

Clickadu

Clickadu provides detailed statistics so that publishers can track their earnings with ease.

Publisher Payouts

As a publisher, you’ll want to get paid as quickly and easily as possible. That’s why Clickadu offers multiple payment methods to suit your needs, including WebMoney, PayPal, Paxum, and wire transfers.

The default payout schedule is Net30, which means you’ll receive your payments within 30 days of the end of the month. However, if you need your money sooner, you can contact your personal manager to switch to a different payout schedule. Other payout schedules include bi-monthly and weekly.

The payments are fully automatic, so you don’t have to worry about doing anything else once you’ve chosen your preferred option. The payout threshold is $50.

Clickadu Pros and Cons

Clickadu is a well-known advertising network in the affiliate marketing space. They work with small to medium businesses and have a wide range of ad products to choose from.

But is Clickadu right for you? Let’s take a look at the pros and cons.

Pros

  • competitive prices with multiple pricing models
  • wide range of ad formats (7 in total)
  • high traffic volume
  • good traffic quality
  • offers fraud detection and protection
  • low minimum deposit

Cons

  • the strict approval process for advertisers
  • no split-testing option for most ad formats

Clickadu Verdict

Clickadu is one of the most popular ad networks among advertisers and publishers, so we absolutely recommend this platform to media-buying affiliates.

Advertisers love Clickadu for its high-quality traffic, low minimum deposit, and wide range of targeting options. Publishers appreciate it for its high CPMs, reliable payments, and helpful customer support.

Overall, Clickadu is a great option for both advertisers and publishers who are looking for a reliable and effective ad network.

In this Clickadu review, we’ve taken a closer look at everything this ad network has to offer. The only thing left is for you to try it out with our 10% top-up bonus referral code!

👉 Get Started with Clickadu Today

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